[T983.Ebook] Ebook The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing), by David L. Rogers

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Rethink your business for the digital age.

Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy?

Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.

Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy―customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models―and how to integrate these into your existing business and organization.

Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage.

Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

• Sales Rank: #14379 in Books
• Published on: 2016-04-05
• Original language: English
• Number of items: 1
• Dimensions: 1.10" h x 6.30" w x 9.10" l, 1.00 pounds
• Binding: Hardcover
• 296 pages

Review

Seldom have the effects of digital change on legacy businesses and innovators alike been so succinctly explained. David L. Rogers uses frameworks and case histories to illustrate how and why the times they are a changin'. And more importantly, exactly how to adapt.

(Bob Garfield, cohost of NPR's On the Media)

In this indispensable (and highly readable) guide, Rogers shares what we can learn from today's greatest digital innovators. Packed with illuminating case studies and practical tools, The Digital Transformation Playbook maps out clear strategies for thriving in the digital age. Don't start a business without it.

(Neil Blumenthal, cofounder and co-CEO, Warby Parker)

Everyone talks about digital transformation, but here's your chance to truly do it well. David Rogers provides a roadmap that every executive should read. If you're not part of the transformation of your business, it will just happen without you. Read this book and get started!

(Sree Sreenivasan, Chief Digital Office, The Metropolitan Museum of Art)

Every so often, a book comes along that takes a subject that is mysterious and complex and drills down to its essential essence. Think of David Rogers's The Digital Transformation Playbook as your secret weapon for getting ahead of the extremely disruptive innovations transforming business at a breathtaking speed. You can't afford not to know this stuff!

(Rita McGrath, author of The End of Competitive Advantage)

Rogers expertly captures the moment we're in―the swiftly changing business landscape brought on by the digital revolution―and gives practical guidance for the decisions every business must make if they want to stay relevant.

(Russell Dubner, president and CEO, Edelman U.S.)

Rogers explains the changes at the heart of the digital revolution. More importantly, he shows us that change is possible and how any business, no matter its age or industry, can adapt to grow for the future.

(Bernd Schmitt, author of The Changing Face of the Asian Consumer)

Millions of business executives at all levels are puzzled by how to adapt to the digital world. This book makes the 'solution' to the puzzle quite accessible.

(Bill Duggan, author, Strategic Intuition: The Creative Spark in Human Achievement)

This well-written work presents applications and techniques that would serve well company managers and students of business.

(Library Journal (starred review))

With practical frameworks and nine step-by-step planning tools, he distils the lessons of today's greatest digital innovators and makes them usable for businesses at any stage.

(Accountancy Ireland)

About the Author

David L. Rogers is faculty director of Columbia Business School's executive education programs in Digital Business Strategy and Digital Marketing and founder of the BRITE (brands, innovation, and technology) conference. He advises global companies such as Google, GE, Toyota, Visa, China Eastern Airlines, Kohler, and Macmillan on digital strategy and has led strategic workshops for executives in hundreds of companies from 64 countries. His most recent book is The Network Is Your Customer (2011).

Most helpful customer reviews

3 of 3 people found the following review helpful.
An excellent playbook on digital transformation
By pansak arpakajorn
This book is a must read for anyone who is looking for a good book on digital transformation.
The book is packed with good practical examples from well-known digital native and traditional companies including tools, suggestions and interesting information about digital transformation.With his professional background in Business Strategy and Digital Marketing, the author profoundly provides a unique view on Digital Strategy.
This book consists of seven chapters with conclusion in the end. Self- assessment is also provided to conduct an audit of the business’s readiness for digital transformation.
The first chapter begins with the five domains of digital transformation which cover customers, competition, data, innovation and value. The author explains how digital forces are reshaping such domains. In this chapter, key concepts and strategic themes of digital transformation are defined. I believe that these five domains are essential factors that need to be seriously considered by all companies under the digital environment. Even though organizational challenges have been mentioned in this book, my personal view is that this topic should be considered as a domain in digital transformation as well.
Chapter two focuses on customer domain. The author points out that the relationship of customers to businesses is changing therefore business people have to rethink about their customers. The author explains how and why such relationship to customers is changing in every industry. The author also points out that we are no longer in Mass market business model but we are in the midst of a profound shift toward “Customer network model”. With the emerging of digital platform businesses, I believe that everyone can see this shifting.
Chapter three provides detailed information on competition. The main point of this chapter is “Build platforms, not just products”. With great examples from platform businesses like Airbnb and other similar platform businesses companies we can clearly see that competition is happening more across industries than being happened within the same industries. We can see the role of asymmetric competitors in this chapter. Detailed information on platforms can be found in this chapter. However, further reading is required if you want to know more about platform businesses.
Chapter four focuses on data domain. As we all know companies all over the world have long been using data as a tool for their businesses. They also know that data is a valuable asset. However turning data into asset is less likely to happen in the real world for pre-Internet companies. Thank to this book, the author includes the data as a domain for digital transformation. The author depicts the changes in strategic assumptions from the analog to the digital age in term of data usage. Focusing on data as an asset is the main point of this chapter. The data strategy and impact of big data are explained with great examples. The data value generator proposed in this chapter is an important tool for generating new strategic ideas for using the data. However, further reading is still required to explore the meaning of data in other perspectives.
Innovation has been an important part of every business and playing more important role in digital businesses. Chapter five gives the details on innovation domain. Apparent examples shown in this chapter are good information on how companies learn to innovate and improve their products, services and processes. A success story of a company provides in this chapter is a good source of ideas for innovation. Innovate by rapid experimentation is the main point of this chapter. Seven principles of experimentation are provided as a guideline to create the most for company innovation efforts. Based on those principles two types of experimental methods given in this chapter are very helpful for such experiments. We can also learn how to scaling up an innovation by using four paths describe in this chapter.
Chapter six is about value domain. Adapt your value proposition is the main point of this chapter. Music business is used as an example to describe the value proposition of players in this business. In addition to value change in strategic assumption the author also proposes the routes for businesses to move upward a declining market. In order for any organization to access and adapt its value proposition for its customers, the Value Proposition Roadmap is a helpful tool for this purpose. Under this roadmap, detailed information is provided by using hypothetical university as a good example.
Final chapter is about Mastering Disruptive Business Model. In this chapter the author develops a clear understanding of disruption in a sphere of business by offering a comprehensive definition of business disruption. It can be clearly seen from the definition that innovations are not the same as disruption. The author also proposes a Business Model Theory of Disruption as a predictor of business disruption. There are two types of tools being used under the topic of Mastering Disruptive Business Model. With the help of these tools the companies will be able to assess whether or not new challenger poses a disruptive threat to an incumbent industry and will also be able to map out how a disruptive challenge will likely play out and identify companies best option for response. The strategies to become the disrupter and the strategies to mitigate losses from the disruptor are provided with examples.
In conclusion, the author emphasize that digital transformation is not about technology but about strategy. Organizational agility is a key reason for businesses that are unable to successfully keep up with fast-paced evolution of digital age. Therefore three general areas in developing organizational agility are proposed in this chapter .In addition, the author also provides Self-assessment tool to conduct companies’ readiness for digital transformation.
I completely agree with the author that, in many cases, management simply doesn’t have a playbook to follow to understand and then address the competitive challenges of digitization. If you are looking for such playbook I recommend this book to you.

1 of 1 people found the following review helpful.
Fantastic book that brings together the fields of strategy and digital business
By abri vosloo
A fantastic book that brings together many academic theories about strategy and business in the 4th Industrial age. A must read for any director and manager in an organisation. The books brings together the field of strategy and digital business and provides a play by play field book of how to implement digital business strategy in your organisation.

0 of 0 people found the following review helpful.
Very exhaustive and complete
By J. Barriga
I like this book because it is very exhaustive and because of the tools and examples it puts on the table. A lot of good stuff to experiment with going forward!

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[D116.Ebook] Free Ebook Criminal Profiling, Third Edition: An Introduction to Behavioral Evidence Analysis, by Brent E. Turvey

Free Ebook Criminal Profiling, Third Edition: An Introduction to Behavioral Evidence Analysis, by Brent E. Turvey

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Criminal Profiling, Third Edition: An Introduction to Behavioral Evidence Analysis, by Brent E. Turvey

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Now in its third edition, Criminal Profiling is established as an industry standard text. It moves evidence-based criminal profiling into a full embrace of the scientific method with respect to examining and interpreting behavioral evidence. If focuses on criminal profiling as an investigative and forensic process, helping to solve crime through an honest understanding of the nature and behavior of the most violent criminals. Throughout the text, the author outlines specific principles and practice standards for Behavioral Evidence Analysis, focusing on the application of theory and method to real cases.

Criminal Profiling, Third Edition, is an ideal companion for students and professionals alike, including investigators, forensic scientists, criminologists, mental health professionals, and attorneys. With contributing authors representing law enforcement, academic, mental health, and forensic science communities, it offers a balanced perspective not found in other books on this subject. Readers will use it as a comprehensive reference text, a handbook for evaluating physical evidence, a tool to bring new perspectives to cold cases, and as an aid in preparing for criminal trials.

* Best-selling author Brent Turvey defines the deductive profiling method, which focuses on examining the nature and behavior of criminals in order to solve crimes
* Contributing authors represent law enforcement, academic, mental health, and forensic science communities for a balanced perspective
* Completely revised with 35% new material including updates on the latest advances in evidence-based profiling

New to this edition
* New cases in every chapter
* New chapters in logic and reasoning
* New chapter reviewing non-evidence based profiling methods
* New chapter on mass homicide
* New chapter on terrorist profiling and interviewing

• Sales Rank: #877186 in Books
• Published on: 2008-04-30
• Original language: English
• Number of items: 1
• Dimensions: 1.45" h x 7.77" w x 9.90" l, 3.34 pounds
• Binding: Hardcover
• 816 pages

Review
Praise for the third edition:
"In the third edition of this very popular textbook, Brent Turvey clearly demonstrates that criminal profiling has established itself as a scientific endeavor rather than an exercise in investigative intuition. This textbook pulls together an impressive amount of substantive knowledge from a variety of disciplines in order to provide the reader with a foundation upon which to develop a mastery of the criminal profiling process. As Turvey demonstrates throughout the text, however, there are various methodological approaches to the practice of criminal profiling. Paramount among these, he argues, is the method known as Behavioral Evidence Analysis, which is described and illustrated in great detail throughout this remarkable book."
--Daniel B. Kennedy, PhD, Forensic Criminologist, University of Detroit Mercy

"The third edition of Criminal Profiling is sterling!"
--Stan Crowder, Ph.D., Assistant Professor of Criminal Justice, Kennesaw State University, GA

Praise for the previous editions:
"This text documents the principles of proper criminal profiling and undertakes to establish definite criteria for professionalization...should be reviewed by anyone intent on becoming a professional criminal profiler."
―AMERICAN JOURNAL OF PSYCHIATRY

"...a thorough grounding in what is a relatively new field. This is more than a basic text and...should be required reading for all criminal investigators."
―CRIME AND JUSTICE INTERNATIONAL

"...an important contribution to the systematic study of the behavioural evidence linked to the perpetration of serious crimes...Brent Turvey's opus is a major and much needed step toward professionalism [of criminal profiling.]"
―THE EXPERT

About the Author
Brent E. Turvey spent his first years in college on a pre-med track only to change his course of study once his true interests took hold. He received a Bachelor of Science degree from Portland State University in Psychology, with an emphasis on Forensic Psychology, and an additional Bachelor of Science degree in History. He went on to receive his Masters of Science in Forensic Science after studying at the University of New Haven, in West Haven, Connecticut.

Since graduating in 1996, Brent has consulted with many agencies, attorneys, and police departments in the United States, Australia, China, Canada, Barbados and Korea on a range of rapes, homicides, and serial/ multiple rape/ death cases, as a forensic scientist and criminal profiler. He has also been court qualified as an expert in the areas of criminal profiling, forensic science, victimology, and crime reconstruction. In August of 2002, he was invited by the Chinese People's Police Security University (CPPSU) in Beijing to lecture before groups of detectives at the Beijing, Wuhan, Hanzou, and Shanghai police bureaus. In 2005, he was invited back to China again, to lecture at the CPPSU, and to the police in Beijing and Xian - after the translation of the 2nd edition of his text into Chinese for the University. In 2007, he was invited to lecture at the 1st Behavioral Sciences Conference at the Home Team (Police) Academy in Singapore, where he also provided training to their Behavioral Science Unit. In 2012 Brent completed his PhD in Criminology from Bond University in Gold Coast, Australia.

He is the author of Criminal Profiling: An Introduction to Behavioral Evidence Analysis, 1st, 2nd, 3rd and 4th Editions (1999, 2002, 2008, 2011); co- author of the Rape Investigation Handbook, 1st and 2nd Editions (2004, 2011), Crime Reconstruction 1st and 2nd Editions (2006, 2011), Forensic Victimology (2008) and Forensic Fraud (2013) - all with Elsevier Science. He is currently a full partner, Forensic Scientist, Criminal Profiler, and Instructor with Forensic Solutions, LLC, and an Adjunct Professor of Justice Studies at Oklahoma City University. He can be contacted via email at: bturvey@forensic-science.com.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Five Stars
By couchalot
Excellent text book.

0 of 3 people found the following review helpful.
Informative Text book
By Agent English
This book is very informative and easy to read. If you can find it used and in good condition - it's worth buying. If you are a student or in law enforcement, it's a must! I think the resell value holds well due to the wealth of knowledge you can find in this book. If you're a CSI fan - I think it is safe to say, it's a very interesting read. It's all real and you will find 'graphic' photos - if you're not able to handle this - I suggest you don't purchase it. There is alot to absorb and I wouldn't call it light reading.

40 of 45 people found the following review helpful.
Great - but must WARN you...
By Nerd's The Word
I just received this book yesterday and I've been thumbing through pages and really enjoying the information and things I've found. However, when I was reading reviews here before it was purchased, I never found anyone warning about the content. I've read lots of John Douglas books, but he's never actually put photos in his books that people would call disturbing. This book, on the other hand, has some SERIOUSLY disturbing pictures in it. If you think you really want to go into the field of criminal profiling and that you're really ready to see these pictures, then fine - get it. But I can guarantee you that if you're still not sure about this career, I would recommend buying a much tamer book on profiling. This book is for those who are seriously considering doing this, or for those who really are on the road to having careers in this area. The pictures really took me by surprise, and coincidentally gave me a very restless night. I wasn't prepared for such images! So just a warning: It's a great and very insightful book, but if you have a weak stomach, DO NOT, I repeat, DO NOT get this book. If you really think you can handle the content, it is a wonderful book that will teach you lots.

See all 63 customer reviews...

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[L741.Ebook] Download Ebook Fatigue of Structures and Materials, by J. Schijve

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This book is primarily a textbook written for people working on fatigue problems of engineering structures and materials associated with design, predictions, load spectra and experimental verifications. Many different fields of interest are involved, as the block diagram on the front cover indicates. It is of great importance that all these aspects are well recognized and understood. The author explains the various topics in a number of chapters. Understanding of the fatigue phenomena covering both crack initiation and crack growth is emphasized in view of possible influences of design variables, material selection, production technology and load spectra on the fatigue performance of a structure. Prediction methods for fatigue lives and fatigue crack growth are discussed as well as verification by experiments. Load spectra analysis and statistical aspects are also addressed.The first edition of this book was well received and has been used extensively in various courses taught to staff members and students of universities and other technical colleges as well as in industries and at research institutes. Therefore it was considered time for a second edition. In general, the format of the first edition of the book has been maintained, but the whole text has been carefully revised. Two survey papers from the literature have also been added.

• Sales Rank: #1333513 in eBooks
• Published on: 2013-04-11
• Released on: 2013-04-11
• Format: Kindle eBook

Review
`This book is strongly recommended to all those dealing with metal fatigue.'
Materialen & Processen, March/April 2002
`...a real pleasure to receive and review a textbook of the type written by Professor Jaap Schijve, which approaches the field of fatigue of structures and materials from a different perspective to that usually adopted. His book embraces and summarises a large body of knowledge in a way that remains useful for established researchers and practitioners of fatigue design, but also is suitable to provide a comprehensive introduction to undergraduate and postgraduate students. In my view, this book forms a useful addition to the body of literature dealing with fatigue of materials and structures, and I recommend it to the readership of the journal, and to their present and future generations of students.'
M.N. James, University of Plymouth, Dept. of Mechanical and Marine Engineering, UK in International Journal of Fatigue

From the Back Cover

This book is primarily a textbook written for people working on fatigue problems of engineering structures and materials associated with design, predictions, load spectra and experimental verifications. Many different fields of interest are involved, as the block diagram on the front cover indicates. It is of great importance that all these aspects are well recognized and understood. The author explains the various topics in a number of chapters. Understanding of the fatigue phenomena covering both crack initiation and crack growth is emphasized in view of possible influences of design variables, material selection, production technology and load spectra on the fatigue performance of a structure. Prediction methods for fatigue lives and fatigue crack growth are discussed as well as verification by experiments. Load spectra analysis and statistical aspects are also addressed.
The first edition of this book was well received and has been used extensively in various courses taught to staff members and students of universities and other technical colleges as well as in industries and at research institutes. Therefore it was considered time for a second edition. In general, the format of the first edition of the book has been maintained, but the whole text has been carefully revised.

About the Author

The Author has been working for 20 years in the Structures and Materials Laboratory of the National Aerospace Laboratory NLR, Amsterdam, and for another 20 years in the Structures and Materials Laboratory of the Faculty of Aerospace Engineering of the Delft University of Technology. His experience covers a large variety of fatigue projects varying from fundamental investigations to practical problems such as fatigue of joints, service-simulation testing of full-scale structures and accidents investigations. This is reflected in the present book. The Author is well-known for a large number of publications, among others the `Four lectures on fatigue crack growth' in Engineering Fracture Mechanics. The present book covers lectures of a much wider and integrated scope.

Most helpful customer reviews

2 of 2 people found the following review helpful.
Very good book!
By namosca
I have been working for two years as structural engineer, and the knowledge of fatigue by most people was always suspicious for me. Unfortunately, I was dependant on peoples knowledge to obtain mine and, by looking for many books and papers on internet, all I found about fatigue were precise formulas with no physical explanation of the phenomena.

Although I was not a fatigue specialist, I had always the conviction that this thema was much more experimental and microscophical-depandant then mathematical. This book proved to me all of that, and gave me a great insight of fatigue. Fatigue has became a very interesting topic for me since this book.

The writing style of the author is also very pleasant, and we can read the book as if it was a romance.

I got a job at huge aerospace company for fatigue because of this book.

I hope you enjoy it.

1 of 1 people found the following review helpful.
Fatigue of Structures and Materials
By Wes Saldua
This book is exactly what I was looking for because it lays great foundation for understanding fatigue failures, both macro and microscopically.
Although I am still reading it, each chapter is a revelation. After conducting numerous failure investigations,
I've realized that failure initiation and understanding it in great detail is key in developing a root cause.
In my opinion, this book offers greater detail than most when describing what transpires in a material that
is under fatigue loading. Concepts in this book can help strengthen your knowledge on crack initiation as applicable
to all failures, not just fatigue.

1 of 1 people found the following review helpful.
Great Book
By Tim
I find this book is helpful and full of information on Fatigue. Schijve has an easy to read writing style. I first learned this from his paper, "Fatigue of Structures and Materials in the 20th Century and the State of the Art." This paper is practially a introduction to many of the chapters in the book. This book is worth having to mark-up and take notes.

If you are interested in the extra materials, you can download them here:

extras.springer.com
then enter the ISBN: 978-1-4020-6807-2

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• Sales Rank: #6924058 in Books
• Published on: 1972
• Binding: Hardcover
• 268 pages

Most helpful customer reviews

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By Dragon Speak
This book is a one of the few "must reads" for almost anyone who enjoys eastern spiritual thought and the upliftment of consciousness.

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This book does not deal with the mundane details of Swami Muktananda's life nor does it deal much with the details of his teacher Swami Nityananda's life; more of that sort of thing can be found in "Meditation Revolution" by Douglas Renfrew Brooks, or by Muktananda's earliest biographer Swami Prajnanananda.

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Update: Wow, I see the price, this is a first edition I guess.
Shop around for a good price (less than $40).

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• Sales Rank: #1971438 in Books
• Brand: Brand: Dark Horse
• Published on: 1993-05-11
• Released on: 1993-05-11
• Original language: English
• Number of items: 1
• Dimensions: .30" h x 6.01" w x 9.25" l, .54 pounds
• Binding: Paperback
• 117 pages

Features

• Used Book in Good Condition

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